Introducing YippieMove '09. Easy email transfers. Now open for all destinations.
Oct
18.
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Category: Business

We’ve been at this for about a year already so we have seen our share of problems with our business plan. It seems like every other day some new competitor shows up. They still don’t do what we plan to do but like with artillery shells it doesn’t feel good when they start hitting close. So yesterday I went back to basics and started doing the math and predictions. If we make this much money per amount of resource we pay for, are we doing alright? That’s the question.

The other day’s post mentioned the importance of being able to refocus when the inevitable downturn comes. I think we had a bit of downturn yesterday but we’ll refocus and come right back up.

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Introducing YippieMove '09. Easy email transfers. Now open for all destinations.
Oct
16.

For a long time most websites were essentially designed for Windows users running Internet Explorer. The simple argument was, ‘well, that’s what most of our customers run.’

That simple argument is not very effective anymore. With the strong growth of the Linux and Mac platform, more and more users are surfing the web using Firefox or Safari on a non-Windows platform. When the number of visitors using a non-Windows platform starts to climb up to 10% or even 25% of your visitors, it becomes hard to pretend they don’t exist.

People are inventive though and they come up with new arguments for making their pages Internet Explorer only. Maybe they’ll say their business is a Windows shop. Or that it’s too expensive to write for more than one browser, considering the returns.

Whenever you find yourself thinking along those paths, look no further for the counter arguments. Here are the top three reasons for why your website should be multi-platform.

Reason 1: You’re not Windows Compatible

Huh? Isn’t that exactly what you are if you’re running a Windows only website?

No! It turns out that if your website only works for the main Windows web browser – Internet Explorer – it does not work for many, or even most, Windows browsers! Many Windows users today use Firefox, Opera or other browsers. Some Windows users can’t even use Internet Explorer. If you have a disability you might go for an alternative browser which gives you more assistance than Internet Explorer does.

If you make your webpage multi-platform it will be much more likely to work in alternative Windows browsers as well.

Reason 2: You Might Hinder Decision Makers and Affluent Visitors

An example is Mac users. A couple of years ago Nielsen/Netratings released a study showing that Mac users on average have a higher income and better education than Windows-users. Even the popular publication Wired brought up this fact in an article. If you’re running a website to make money, reaching out to the people with the most money is kind of a no brainer. (Obviously, if you’re running a website to lose money this becomes a bit less relevant.)

Some websites might say, ‘Well we sell Windows software, so those visitors don’t help us any.’ Think again. A company manager might run a Mac but still be in charge of an office with a hundred Windows machines. A system administrator might be surfing from her Gentoo Linux machine, but she is the one in charge of installing thousands of machines at the end of the day.

Reason 3: You Look Better

It is very rare to find a professional web site which is not multi-platform today. Just check out sites like Last.fm, YouTube or even Yahoo!.

Small startups use multi-platform webpages to demonstrate their technological provess and willingness to work with all people. Big corporations know better than to turn away any customers since their competition will be more than glad to accept their customers in their place.

Even if your website is not for a technical startup or a big corporation, that kind of website is exactly the crowd you want your website to hang with. You want to be up there with the great and modern or with the successfull and stable. You don’t want to be the company with the fringe Internet-Explorer-only-with-blinking-text-and-repeating-backgrounds website.

Conclusion

At the end of the day it’s just way too easy to make a multi-platform webpage so you might as well. If you’re the one actually building the website, the easiest way is to follow standards. This blog points out why that’s a good idea: Web Standards and Why You Should Care.

If you’re not the designer, spend the extra time to find a webdesigner who’s actually worth his or her salt. Either way, ditch Interner Explorer and jump on the people friendly Web 2.0 train. It’s the train to the future.

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Introducing YippieMove '09. Easy email transfers. Now open for all destinations.
Oct
14.
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Category: Business, Featured

These last few days we have created a foundation for the work within our new company. Basically, we have configured and installed some internet related stuff. For now our ‘virtual base camp’ includes the following:

  1. Eventum for project tracking. This lets us keep track of what needs to be done, when it has to been done, and who’s doing what. We’re going to apply this to software development and project development alike. It’s like our virtual whiteboard.
  2. A Blogger account or two (or three) for this blog.
  3. A Google Sitemap to make sure we can start staking out our claim in cyberspace.
  4. Online document collaboration through Google Docs and Spreadsheets. This is pretty cool stuff, especially when working a lot online like we do.

Since we’re such a modern company we’ll probably be using many more online tools before we’re done.

It might be that a lot of ‘old school’ companies are still wondering how the heck these things work or why they’re even good. But I think some day people will be wondering how companies got by at all without this stuff.

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Introducing YippieMove '09. Easy email transfers. Now open for all destinations.
Oct
12.

Hey guys.

This is the blog of a startup currently in stealth mode. Even that we aren’t giving you the company name here, you can at least see that we are insanely good at naming blogs.

Now this would be the place where I told you a little bit about the company and our grand plan. But like all startups our resources are ideas. Big companies might have many other resources, so they don’t have to keep their cards as close to the chest. But small companies, like this one, only have ideas. So we’re going to play it safe and tell you all about our vision later.

Most of our attention is going into design of our software right now. We’ve been at the drawing board for a couple of months and have some very fancy diagrams to show for it. There’s also the matter of paper work for setting up the company. We’re a bit behind with that, but that’s alright. Viktor made some contacts who happen to know all about it. We still have plenty of time to get all of that set up as well.

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